Is Instagram Live Changing The Way Candidates Communicate with Voters?

By | Political Campaigns

Candidates need to be on Facebook or Instagram Live The 2020 Presidential election is already in full swing. Maybe you’ve noticed hopefuls like Beto O’Rourke and Elizabeth Warren turn to Instagram Live to start casual conversations with voters as they go about their day. Some politicians also took to live streams to give their instant reactions to the President’s recent State of the Union address. Whether it’s on Facebook Live, Instagram Live, or other popular…

Read More

How to Use Social Media To Form a Relationship with Voters

By | Political Campaigns

Cultivating voter relationships is crucial for winning elections Social media is no longer a nice supplementary option for political candidates — it’s now an absolute necessity to form relationships with swing voters.. From local to national races, just about every political campaign today turns to social media as one of its primary ways of connecting with voters. While almost every candidate is using social media, not everyone is using it to its greatest potential. At…

Read More

4 Creative Ways to Connect with Voters Over Social Media

By | Political Campaigns

Candidates need social media strategies to win The social media landscape is constantly shifting, opening up new avenues for brands to engage with their audience. These innovations apply to political campaigns as well, who must harness the best social media has to offer to engage potential voters. From new formats to powerful data-driven solutions, it’s never been a better time for political candidates to log on and interact. Here are a few creative ways campaigns…

Read More

Can The Internet Level the Playing Field for Third Party Candidates?

By | Political Campaigns

Can third party candidates win? Even if your name is Michael Bloomberg or Howard Schultz, regardless of the race or district, mounting a third party candidate challenge is always an uphill battle. Candidates from the two dominant parties tend to have deeper pockets thanks to sophisticated party fundraising infrastructure. They also have an easier time conveying the details of their platform, as the general Democratic and Republican stances tend to be well-known. But in 2019,…

Read More